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Overloop reshapes outbound workflows with a simpler, more flexible platform update
Overloop
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Overloop reshapes outbound workflows with a simpler, more flexible platform update

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Overloop has always been about making outbound smarter, not just faster.

Now, we’ve taken a big step forward. Our latest platform update reshapes how teams manage their leads, personalize their messaging, and run multi-step campaigns, while removing busywork and giving reps a clearer, more efficient workflow.

This is outbound without the mess. Easier workflow. Less repetition. More showtime.

What’s new?

We’ve redesigned Overloop’s core to give you more control, flexibility, and speed — without the usual clutter. Here’s what’s actually new:

Prospects

Prospects are no longer locked inside individual campaigns. You now get a central Prospects tab where you can:

  • Manage every contact across your account
  • Create Saved filters (automatically updating segments based on conditions)
  • Build Lists (manually curated static groups)
  • Run bulk sourcing (import large sets of prospects from the Overloop database)
  • Choose when to find email addresses (at import, sourcing, or later)

Why it matters: You can now build and enroll audiences proactively instead of waiting for daily limits. Even if a contact doesn’t have an email, you can still target them on LinkedIn.

More flexible Campaigns

Campaigns are no longer constrained by templates or a fixed number of steps. Now you can:

  • Choose from three modes: email-only,LinkedIn-only (new), or email + LinkedIn
  • Use a visual editor with branching logic (a drag-and-drop canvas with if/then rules based on prospect behavior)
  • Enroll contacts directly from other campaigns or set rules for automatic movement
  • Still use Overloop’s templates if you prefer a quicker setup
  • Access new AI follow-up styles for both email and LinkedIn

Why it matters: You get simplicity when you want it, and power when you need it. It’s easier than ever to tailor each campaign to how your audience actually behaves.

Before vs After

Prospect management

  • Before: Prospects were tied to individual campaigns, making them hard to reuse.
  • Now: All prospects live in a unified workspacewith reusable filters and curated lists.

Campaign logic

  • Before: Campaigns had a fixed number of steps and limited modes.
  • Now: Build custom workflows with unlimited touchpoints, branching logic, and LinkedIn-only flows.

Try it for yourself

This update is live. Login now to explore the new workspace, launch faster campaigns, and scale your outbound with clarity.

Not a customer yet? No pressure. There’s a 30-day money-back guarantee, so you can try Overloop.

Questions?

Check the Help Center or contact us. We’re here to help you make the most of the new Overloop.